Season VI of Untold went off with a bang last Monday at London Fashion Week. Returning for its spring summer 2010-11 collections, the Battersea Arts Centre paid host to some of the UK’s freshest young faces on the fashion scene for a scintillating evening of catwalk shows, as well as a pop-up boutique offering up clothing and accessories for those fashion hungry shoppers amongst us.
Labels exhibiting this season included Ma:LE, the menswear addition to Untold’s founder and designer Maaeme Baryeh; Chrissiefizz Designs – an eclectic debut collection of vibrant feminine creations from 19 year old South Londoner Chrissie; and Desiderata from the award-winning designer Tarell McIntosh. Chichia London and Mononoko were personal favourites for their print-tastic pieces and ethically sourced fabrics retrospectively. But it’s the quality of design and fabulous creativity that makes Untold so successful each season. There is a real passion involved; you can witness it when talking to the designers after the show. These individuals are struggling to make it in the cutthroat world of fashion but they are so talented at what they do. Their story deserves to be heard.
Despite huge financial constraints Untold Season VI was a success. The establishing designers’ collections were quirky, colourful, directional and downright wearable. I found myself purchasing an African inspired summer dress from Chichia London after the show – for a bargain price of £20! Designer Christine Mhando was just glad to be ‘delighting people with her designs’. And delighted I was with mine.
Untold is bursting with inspirational young designers doing their thing for fashion. Let’s hope the fashion press sits up and takes notice.
Article by: Jodie Hart – Stilorama Magazine’s Accessories Editor www.stilorama.com
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